{"id":998,"date":"2013-03-15T14:39:45","date_gmt":"2013-03-15T14:39:45","guid":{"rendered":"http:\/\/assistmymarketing.com\/?page_id=998"},"modified":"2014-05-10T06:42:18","modified_gmt":"2014-05-10T06:42:18","slug":"cookie-law-solution","status":"publish","type":"page","link":"https:\/\/www.assistmymarketing.com\/services\/mesh-ons\/cookie-law-solution\/","title":{"rendered":"Cookie Law Solution"},"content":{"rendered":"<p>As many of you will be aware, on May 26th 2012, the EU Cookie directive, or EU Cookie law as it is more commonly known, came into effect. The law was designed to make it more transparent to users about what cookies are, and how they are being used by the website they are visiting. However, this may also have a negative impact on the functionality of many websites that are required to implement an acceptable method of &#8216;implied consent&#8217;. <\/p>\n<p>Cookies store information about the actions of a user in previous visits to a site, including how many times they have logged in, which pages they viewed, what buttons they clicked and also the font size, colour scheme and language that they chose to view the website in. Having access to this information is highly important in fully understanding how a page is performing during an online marketing campaign.<\/p>\n<h4>Our Solution<\/h4>\n<p>Our expert team of web developers and SEO programmers have designed a solution in house, which will greatly reduce the impact the EU cookie law has on your website both in terms of aesthetics and usability.<\/p>\n<p>The solution to the EU Cookie law we have developed places a bar across the top of your website letting users know that cookies are being used. This is a method known as &#8216;implied consent&#8217;, and it is considered to be the most practical form of consent that is compliant with the new cookie law. It will provide the user with a link to your cookie policy page, which details what cookies your website is using, and also another link that provides the user with more information about how they can manage cookies. The header bar can be customised to match the branding, colour scheme and font of your existing website in order to minimise the impact on the aesthetics and usability of the site.<\/p>\n<p>The solution relies on the use of JavaScript, which according to a Yahoo! Developer Blog, 98% of internet browsers have enabled. Once the user has clicked the &#8216;Close&#8217; button in the header bar, it will disappear and an unobtrusive reminder bar will appear in the footer with relevant links to information on cookies and how to manage them.<\/p>\n<h4>Implementation of the AMM Solution<\/h4>\n<p>Implementation of our solution to the EU Cookie directive is a three-step process:<\/p>\n<ul>\n<li><strong>Analysis<\/strong><br \/>We detail what cookies your website is already using, and how they are being used to improve user experience.<\/li>\n<li><strong>Customisation &amp; Implementation<\/strong><br \/>Once this initial analysis is complete, we will customise our solution to meet the bespoke needs of your website. This includes incorporating current design\/branding\/colour schemes into the pop-up we place on your site. We would then look to get FTP\/CMS access details to implement the required scripts.\n<p>Included: <\/p>\n<ul class=\"list-type-1\">\n<li>Add a header bar for all landing pages.<\/li>\n<li>Add reminder bar in footer on all pages.<\/li>\n<\/ul>\n<div class=\"clearfix\"><\/div>\n<\/li>\n<li><strong>Cookie Information Page Creation<\/strong><br \/>Based on the list of cookies we identified in the analysis stage of this process, we will then create a new page on your website that explains the cookie law and the solution you have put in place. We will also then crate a table detailing each cookie and how it is used.<\/li>\n<\/ul>\n<div class=\"clearfix\"><\/div>\n<p>We have also partnered with a top solicitor company who will review and amend\/advise on your terms and privacy policy where applicable, to ensure you are compliant and up to date with the requirements of the cookie law. If you don\u2019t have these in place they will provide a privacy policy for you. Once on-board we will pass your details over and they will get directly in touch with you to discuss your requirements.<br \/>\nIf you are interested in integrating our EU Cookie law solution into your website, or if you have any further questions, then please do not hesitate to contact one of our internet marketing experts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As many of you will be aware, on May 26th 2012, the EU Cookie directive, or EU Cookie law as it is more commonly known, came into effect. The law was designed to make it more transparent to users about what cookies are, and how they are being used by the website they are visiting. However, this may also have a negative impact on the functionality of many websites that are required to implement an acceptable method of &#8216;implied consent&#8217;. Cookies store information about the actions of a user in previous visits to a site, including how many times they have logged in, which pages they viewed, what buttons they clicked and also the font size, colour scheme and language that they chose to view the website in. Having access to this information is highly important in fully understanding how a page is performing during an online marketing campaign. Our Solution Our expert team of web developers and SEO programmers have designed a solution in house, which will greatly reduce the impact the EU cookie law has on your website both in terms of aesthetics and usability. The solution to the EU Cookie law we have developed places a bar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":992,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/pages\/998"}],"collection":[{"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/comments?post=998"}],"version-history":[{"count":12,"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/pages\/998\/revisions"}],"predecessor-version":[{"id":1908,"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/pages\/998\/revisions\/1908"}],"up":[{"embeddable":true,"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/pages\/992"}],"wp:attachment":[{"href":"https:\/\/www.assistmymarketing.com\/wp-json\/wp\/v2\/media?parent=998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}